Recent Posts by Maïca Pichler
Maïca Pichler has spent her career amplifying the impact of mission-driven organizations through data-centric digital strategies and accelerating growth within organizations. Her experience spans brand marketing, marketing automation, email strategy, digital advertising, marketing software implementation and management (especially EveryAction), strategic operations management, and more.
Maïca has previously supported an industry leader in online B2C sales, an innovator in energy-savings solutions, and dozens of history-making political campaigns. Now, as Senior Director of Digital Strategy & Operations at THD, Maïca has the privilege of focusing on her true passion: Building innovative and sustainable digital strategies to empower leading non-profits in making incredible real-world impacts.
In her spare time, you’ll find Maïca jogging along the Chicago lakefront with her favorite running buddy, her dog Lilo!
This year's ANA Winter Conference took place online and in-person in Washington, D.C. Maïca Pichler, THD's senior director of digital strategy & operations, shares her perspective after both attending and presenting alongside Eloise Caggiano VP of development, marketing & communications at American Parkinson Disease Association.